Daughter is a brand-centric creative agency. We firmly believe that brands are holders of emotions, ideas and concepts about who we are and our place in the world. Intentional or not, every word and image says something about your business, what it believes, and the world you’re trying to create. We focus on feelings to develop emotive, evocative relationships that go beyond the transactional. We help new businesses develop brands and creative strategies, and we help established brands regain relevance. We help purpose-driven organizations get, and keep, the attention they deserve. We work across a number of sectors including: post-secondary education, healthcare and wellness, municipal and city-building organizations, hospitality and hotels, the tech sector, the energy sector, and consumer packaged goods.

Our work has helped our clients achieve business success, and has seen our team recognised as one of Canada's top 10 design agencies in 2022 (3rd) and 2023 (8th).