Member Workshop: Using AI to support marketing for your small business

Christa Hill is a Canadian award-winning AI educator, product leader, and trusted partner to executives, boards, and organizations navigating the next era of business. Her work sits at the intersection of leadership, technology, and human judgment, helping leaders make sense of complexity without outsourcing their thinking.

Christa works at the center of a national ecosystem of educators, builders, coaches, and operators. She collaborates with partners shaping how organizations learn, decide, and build in an AI-enabled world, bringing people into the work as co-authors rather than recipients of answers.

Known for translating emerging technologies into practical leadership capability, Christa helps organizations lift the floor of understanding while creating the conditions to raise the ceiling on innovation, trust, and long-term value. Her work supports leaders responsible for stewarding people, systems, and culture through sustained change.